Jitsing Somboon was born in Bangkok in 1962. He graduated from college of Fine Arts and has a Bachelor Degree in Faculty of Painting, Sculpture and Graphic Arts from Silpakorn University in Bangkok. Although he initially struggled to get into the art school, his style was later recognized as a valuable addition to the art scene and he won multiple accolades, including designer of the year award. He started an effective, creative new way of design in various circles and especially had success with fashion brands due to a mix between art and fashion that appeals to new generations. Mr. Somboon resides and works in Bangkok, Thailand, and his credo is to continually strive at new challenges.